A selection of projects that showcase my approach to product development and problem-solving.
Checkout lines were creating a bottleneck for customers, slowing down sales and impacting shopper satisfaction across hundreds of stores.
We built a mobile scanning app that lets customers skip the line entirely, then rolled it out using a phased approach across several countries.
60% faster checkout | Scaled to 9 countries in 12 months | 61 NPS score
Standard payments still had too much friction at peak hours, and we wanted a way to make the checkout process even faster.
I handled the full project from the business case to launch — integrating face verification into our payments system while ensuring privacy compliance.
Region's first biometric payment launch | 99.9% accuracy | Sub-3-second checkout time
The business needed to prove we could run a store with zero manual checkout for a truly frictionless customer experience.
We delivered an autonomous store concept from start to finish, using computer vision and AI sensors so customers can just pick up items and walk out.
First autonomous store in the region | 99.9% product recognition | Successful proof of concept
Store managers lacked real-time data to run their daily operations effectively across 15 different countries.
We built a mobile app that gave them live analytics and automated workflows, replacing slow, manual tasks with data-driven tools.
Deployed to 400+ stores | 4.67/5 CSAT | 40% reduction in manual tasks
Teams were spending too much time trying to pull data from different dashboards to answer simple business questions.
Built an AI agent that lets anyone ask questions in plain English and get real-time answers from our live data.
Turned hours of work into seconds | Self-serve analytics adopted across the company
Quarterly planning used to take weeks of manual effort, leading to delays and debates over what to build next.
Built an AI tool that automatically scores initiatives based on feedback and impact, helping us set clearer roadmaps faster.
Planning time reduced by 70% | Delivery speed improved by 35% | Data-backed decisions
We were finding out about system issues from customer reports instead of catching them ourselves first.
Set up automated monitoring that flags anomalies early and alerts the team before they impact the user experience.
Proactive fixes for all critical services | Faster resolution times | Real-time health dashboard
Side builds where I experiment end-to-end — product, design, and engineering — using modern AI tooling.
Training platform for runners and endurance athletes — live on the App Store
A consumer running app that turns Apple Health workout history into a coach. Fitness & Freshness (CTL/ATL/TSB) training-load modelling, heart-rate and power zone analysis, power curves, automatic personal-best detection, 5K–marathon race-time prediction, and adaptive 5K/10K/half/marathon training plans. Coach Vera, the in-app AI coach, runs on Apple Foundation Models on-device, so insights work offline and training data never leaves the phone.
Solo build — product strategy, design, engineering, App Store launch, and release cadence (v1.0 → v2.0.2).
Geography adventure app for kids 3–12
Educational web app where kids explore 195 countries through stories, quizzes, interactive maps, and collectible passport stamps. Built to be safe, fun, and screen-time-friendly.
Solo build — product, design, and engineering.
Daily contributions across personal builds and experiments.
Majid Al Futtaim
2022
Majid Al Futtaim
2021-2023
Majid Al Futtaim
2018